Stepping into the fore is the first signee to Drake’s OVO Sound label, PARTYNEXTDOOR. Hailing from Mississauga, Canada, this mysterious 19 year-old singer/rapper/producer seems to have come out of nowhere. His smooth and soulful sound resonates with the OVO aesthetic, so it’s no wonder that Drake would take a shine to him. Any interest from Drake can potentially do wonders for your career, and it wouldn’t be surprising if PARTYNEXTDOOR sees the same success as The Weeknd soon enough.
PND’s first project really sets a smooth yet intriguing M.O. for himself. The self-titled and self-produced 10-track debut is laden with R&B, hip-hop and soul flavours, with both uptempo and downtempo jams, sure to be the soundtrack to your summer. This release demonstrates masses of talent in both song writing and production, working as an introduction of sorts to himself as well as his sound.
However, what sets PND apart from other artists is the combination of soulful melodies with an upbeat modern sound, carrying enough emotion to grab your attention without drowning you in it. PARTYNEXTDOOR will soon be taking his party worldwide, as success is the only answer to talent like this.